What's New

Eat all you want at holiday gatherings without having to reapply your lipstick thanks to the L'Oreal Paris Infallible Matte Resistance Lipstick which lasts 16 hours.   

This smudge-proof foundation will last all morning, noon, and night! The hydrating formula is lightweight, breathable, and has max staying power, so you can count on transfer-proof, water-resistant wear. Formulated with flexible film technology, it won't settle into fine lines or wrinkles.   

THESE ARE SPICY AND DEFINITELY GONNA GO VIRAL! 🌶️🌶️ Run to @Ulta Beauty to get them 😍🔥 #MaybellinePartner #LifterPlump 

Warning: Intense heat. Lasting Plump. Maybelline's Lifter Plump Lip Plumping Gloss with chili pepper and Maxi-Lip delivers an intense heated sensation and lasting plump.  

3 DRUGSTORE blushes that are AT THE LEVEL!!!🥰 #drugstoremakeupmusthaves #drugstore #drugstorebeauty #affordablemakeup #drugstoreblush #makeupdrugstore #bethennymademetryit #cheektint #blush #cheekbalm #blushbalm #makeup #bethennymademebuyit #essencecosmetics #makeuprevolution #essenceblush #bethennybeautybuys #beautyinfluencer 


Essence Pure Nude Baked Blush features a highly pigmented baked texture. The creamy, silky blush is sure to be your go-to for a luminous, healthy glow!  


"Ok let me tell you, I've never received so many compliments on my skin. Not only is it super light but it's also great coverage. It's truly giving second skin!" @Gabmorea wrote in their submission.  


Sculpt precise brows with NYX Professional Makeup's Micro Brow Pencil. The ultra-slim retractable tip makes for easy application on even the finest of hairs. Available in various colors.  


Nothing beats the OG's when it comes to mascaras. L'Oreal Paris' Voluminous Original Waterproof Mascara in carbon black has been serving looks since the beginning of time.  


This limited edition collab features three exclusive makeup and beauty products inspired by Twitch superstar Loserfruit and her signature strawberry gaming logo. It includes a strawberry leave-on lip mask, a strawberry face and eyeshadow palette, and a strawberry makeup sponge.

Me 🫱🏼‍🫲🏽 Maybelline mascara. Surreal waterproof is staying in the mix @Maybelline New York #MaybellinePartner

Maybelline delivers with this waterproof mascara that gives falsies, but real.

Color like you own it with Revlon ColorStay Suede Ink Lipstick. 8HR wear. No-transfer formula delivers vivid matte color and a naked-lip feel.  

Maybelline New York's Lifter Gloss with hyaluronic acid delivers glossy lips and a full look. Drench lips with hydrating shine for a lifted look.  

This multi use formula conceals imperfections and covers blemishes while doubling as a contour highlight product.

Multi-award-winning sunscreen with advanced protection in a fast-absorbing, velvety texture that leaves skin hydrated and smooth! La Roche-Posay's most popular, best sunscreen, for the face and body, is formulated with Cell-Ox Shield technology: broad spectrum UVA/UVB protection with antioxidants.  


Jenna Ortega recently shared an IG swipe of her using these affordable Neutrogena makeup wipes to remove fake blood and heavy liner she wore while filming season 2 of Netflix's *Wednesday*.  

John Frieda's Anti Frizz is a multi-use styling cream that helps transform dry and brittle hair into smooth, glossy locks, all while fighting frizz and fly aways.   

Revlon's Skinlights Prismatic Bronzer has a silky soft texture with crystal-like pigments that make your skin glow without glitter. The saturated pigments capture light perfectly, making the skin instantly glow.   

Retinol anti-aging eye cream targets wrinkles & dark circles around the eyes for smoother skin. Micropeptide complements the retinol & targets the visible effects of collagen-depleted skin. 

Take eight seconds out of your day to get silky, shiny hair with L'Oreal Paris' Elvive Wonder Water. Moisturizing agents and amino acid targets damaged areas of hair, smoothing out hair surfaces with no weigh-down.  

Master the color-correcting techniques you've seen all over your social feed and camouflage discoloration with these lightweight color correctors. Available in 5 shades, each complimentary color helps to cover dullness, red tones, blemishes, dark spots, under-eye circles, and other discoloration for a range of skin tones. The long-lasting, lightweight formula layers flawlessly under foundations and concealers without caking or creasing and has a full-coverage, satin finish.  

The best spot treatment for acne reduces the number and severity of acne blemishes, pimples, blackheads and whiteheads. Formulated with 5.5% micronized benzoyl peroxide and micro-exfoliating lipo-hydroxy acid, this acne spot treatment provides fast and visible results in less than 3 days.  

This bold, volume-building mascara creates up to five times fuller and thicker lashes. Separates and builds every lash. 

Effective and nourishing body scrub to clear acne on the back, shoulders, and chest and prevent future breakouts without stripping skin! Features an AHA/BHA complex of glycolic and salicylic acids to break up clogged pores and reduce the appearance of post-acne marks and discoloration!  

Five seconds to flawless! Rock a lash extensions look in only one step with imPRESS Press-on Falsies, the first ever press-on under the lash application. No glue is needed.  

Aquaphor Healing Balm Stick is a multi-purpose skin care product for anyone seeking relief from chapped, chafed, or very dry skin and is ideal for the on-the-go. It can be used to help prevent chafing and it provides soothing care for dry, irritated skin; friction and windburn; and cracked heels and feet. It's enriched with avocado oil and shea butter, leaving skin feeling moisturized and protected. It provides a convenient, mess-free application and is the perfect size for your purse or gym bag.  

Drugstore Beauty